Jole Figliomeni, the CEO and the founder of The Figliomeni group, a women-owned business consultancy company in Italy, and Salvatore Virzi, a commercialista in Italy who helps individuals overcome financial problems and build a better financial future, sought our ORM services to remove negative online content from search engines.
These two successful entrepreneurs from Italy intended to remove negative content and inaccurate information from search results that adversely affected their professional image and credibility. Unfavourable search results were significantly damaging their professional reputation and business growth. They wanted to establish a positive online presence and professional reputation that reflected their achievements and business expertise. Additionally, they wanted to boost their visibility on search engines to attract potential clients for their business.
The biggest challenge was the negative online content, including blogs and articles that adversely affected the credibility and reputation of our clients.
Second, understanding legal considerations associated with content removal and suppression was also significant.
Third, rebuilding trust for our clients, whose personal and professional reputations were tarnished by negative content required a thoughtful narrative.
Our ORM strategy focused on removing misleading and negative information and highlighting their expertise and achievements. To establish clients’ trust and credibility in the face of adverse online content, we developed a multifaceted targeted approach combining strategic content optimization and effective SEO strategies.
Our ORM and SEO strategies significantly helped us boost online visibility for our clients. We successfully removed all negative links and replaced them with positive content, thus helping our clients attract increased business opportunities. Through negative content removal and promotion of positive narratives, we successfully build trust and credibility for our clients. Furthermore, with consistent monitoring, we ensured long-term protection from reputational threats and damages.
